My favourite tools for levelling up your business
I genuinely use all of these tools almost every day and simply couldn’t run my business without them! These tools help make your holistic therapy business look professional and run seamlessly.
Disclaimer: This page contains some affiliate links (marked by *) which means I may receive a small commission should you make a purchase via these links. This doesn't cost you anything extra (in fact, you may even get a pretty sweet offer!) and I can assure you i’ve personally tried (and loved) all of these and I’m sure you will too.
Acuity Scheduling
FOR A ROBUST APPOINTMENT BOOKING SYSTEM
Acuity is a Squarespace product but it can be used on any website platform such as Wix or Wordpress. Let your clients see your availability, schedule and pay for their appointments directly from your website. Send reminder texts and follow-up emails, plus get your clients to fill in intake forms in advance. I couldn’t run my sideline Reflexology business without this! Try it here*
Squarespace
FOR WEBSITE DESIGN & BLOGGING
The most user-friendly website builder designed to help solopreneurs build their own websites, no matter their technical ability. Squarespace websites look amazing on any device and are optimised for SEO. It also has an integrated version of Acuity built in called Scheduling which makes booking your wellbeing services a doddle. Try your free 14 day trial here*
Dubsado
FOR ALL-IN-ONE CRM (CUSTOMER RELATIONSHIP MANAGEMENT)
Imagine having the cogs of your business turning all by themselves, as you switch the entire client management side of your business on autopilot. No more manually emailing invoice PDFs, chasing payments, emailing & signing contracts back and forth, compiling proposals, replying to enquiries - this is all done smoothly in Dubsado and has totally transformed my clients’ website project journey! Start your free trial here + 20% off your first month or year*
Canva Pro
FOR EASY GRAPHIC RESOURCES
The free version is great but somewhat limited. Pro gives you premium features such as unlimited access to all stock images, videos, social media templates, Brand Kit tool (saves your colour palette & fonts), Background Remover tool and much more. With Canva's drag + drop feature you can easily edit your designs like a pro. Start your free 30 day Canva Pro trial here*
®️The Contract Shop
FOR LEGAL CONTRACT TEMPLATES
No idea how to write a Privacy Policy? It’s very tempting to sweep the legal / GDPR side of your wellbeing business under the rug but please don’t! Protect your business and your website visitors’ data with iron-clad, lawyer-prepared templates that you can easily customise to your wellness business. Buy the Website Privacy Policy & Terms & Conditions bundle here*.
MOYO Studio
BEAUTIFUL MOCKUPS & STOCK IMAGES
Bored of the same old stock images? I love MOYO Studio! They sell designer photography, mockups and digital templates, inspired by nature and minimalism for the more creative and contemporary holistic therapist. Show off your offerings with imagery that truly aligns with your wellness brand. Get 50 free premium photos when you sign up to their mailing list*.
Thrivecart
FOR SELLING DIGITAL PRODUCTS & COURSES
Are you an established business wanting to expand your offerings with digital products such as webinars and courses? Sure - Convertkit, Teachable, Kajabi and Podia are all great but eesh, the monthly costs can be pricey long term (particularly if you want to to offer more than one course!) Thrivecart is by far the best value, high-converting cart platform that makes selling multiple digital products a breeze. Enroll students, create upsells & bump offers plus set up affiliates and customise it all to match your branding. They are still running the hugely discounted single payment offer so it’s yours forever with no monthly fees! Grab your lifetime account now before they move to subscription pricing!*
Involve.Me
FOR INTERACTIVE QUIZZES
Everyone prefers a fun quiz over reading a PDF, right? So why not grow your email list, educate your visitors and generate more leads with an easy online quiz - it’s working great for me! Pick a template, edit the questions and match the answers then connect to your email marketing tool of choice. Quizzes can provide you with tons of extra information about your leads so you can segment your audience according to their answers then send them targeted emails to convert them into paying clients. Start with a free account here and build your quiz!*
Grow With SEO
FOR LEARNING ALL ABOUT SEO
Search Engine Optimisation - say what? No point in having a pretty website if nobody is finding it! My Squarespace templates include handy cues for writing on-page copy and the template course covers basic SEO (off-page copy). Kate Scott is a Squarespace SEO pro! Her course goes into much deeper detail teaching you all there is to optimising your Squarespace website to rank well on Google including a step-by-step process for creating amazing web page and blog content - even if writing scares you! Sign up to her course here*
Mailerlite
FOR EMAIL MARKETING
Email marketing is a huge part of my business. MailerLite is far easier to use than Mailchimp but way more robust than Squarespace’s Email Campaigns. Mailerlite makes it super easy to manage my different sign-up forms, pop ups, automations and lists. Plus its free! Start your mailing list here*
I hope you enjoy using these amazing tools - do let me know how you get on!
